Category Archives: Digital
Can’t You Just Smell the Brand Revitalization?
Google went all out on April Fools’ Day this week and we give them kudos on the extensive work and creative approach it took to make us believe Google Nose was real. Or is it? Continue reading
A little sleight of hand from Fruit of the Loom HD.
It’s not magic. But we wouldn’t blame you for thinking that the print quality that comes with the new Fruit of the Loom HD collection is some sort of illusion. That’s the story behind our new campaign to promote this extraordinary apparel line. Continue reading
High Point CVB Launches New Website
Woodbine and The High Point Convention & Visitors Bureau Have Revealed a New Website Featuring Their Newly Developed Identity and a Robust, Interactive Directory Continue reading
Happy Thanksgiving
Woodbine Digital Director to Judge W3 Awards
WINSTON-SALEM, North Carolina (August 13, 2012) – Woodbine’s Director of Digital Strategy & Development, Robby Berthume, has been selected as a judge for the 7th annual W3 Awards and will spend the dog days of summer evaluating some of the year’s hottest and most innovative mobile sites and applications. Continue reading
The Heart of Social Gaming
The world’s first sophisticated mobile gaming app didn’t arrive with the iPhone and it wasn’t Words With Friends. It wasn’t even created in this century. Way back in 1996, a Japanese company called Bandai, the same company behind the Power Rangers, unleashed upon the world a handheld digital pet known as a Tamagotchi. The small, egg-shaped device took over the lives of millions of children (and as a byproduct, their parents) as they grew addicted to caring for, feeding and managing their virtual pets. Continue reading
Is Your E-mail Marketing Program ‘N Sync?
It’s easy to get distracted with the latest and greatest marketing innovations in the fast-paced digital space. From tweets, likes and +1s to mobile apps, sites and advertising, many marketers are losing their way. Let’s take a ride down memory lane, through the lenses of pop icon Justin Timberlake, to discuss why e-mail is still a relevant marketing channel deserving of your time and attention. Continue reading